Imagine if you could get your products seen by thousands of architects. The key to doing this is meeting them where they are working. This is where you move from being a traditional vendor to being a modern data partner.
How To Get Specified By Architects?
Architects are technical humans who want to deliver projects quickly with few errors. They use products that are easy and efficient. If your technical data is in a 50-page PDF on your website, you've already lost them to a competitor who has provided them with a drag-and-drop solution.
You need to use a platform where your products live inside the architects master spec. By placing your product directly into Lattira Source, you allow architects to pull your product directly into their products with one click. Check it out now.
What is BIM Ready Product Data?
In 2026, a product that isn't available digitally is almost invisible. Architects use BIM (Building Information Modeling) to coordinate designs. If your product doesn't have accurate data that matches their parameters, it creates rework risk... architects don't like that. Lattira Source ensures that when an architect selects your product in the model, the corresponding spec language is instantly generated.
How Can Manufacturers Collaborate with Architects?
Architects often have quick questions such as "can this door handle a category 5 hurricane?" or "is this roof fire-resistant", email is where project data goes to die. If it takes you 3 days to reply, they'll switch to a competitor. Lattira gives you a direct collaboration portal where architects can mention you in a specific spec section and you can respond in real time. This makes you invaluable to the team.
Ready to Get Specified on Every Project?
It's time to start living inside the architect's project. With Lattira, you can place your products directly in front of leading architects the moment they begin their master spec. They pull your data, and you get the spec.